What kids want for Christmas

[Slamz]

I think a lot of it is going to come down to marketing. If Apple has proved anything, it's that they can sell a dead buffalo to a vegetarian purely through the power of their marketing campaigns. Companies with technically superior products have been squashed by Apple because they just don't have either the marketing dollars or the slick advertisements. Microsoft has sucked at marketing for years, but I have to say their Surface ads are catchy, so maybe that's changing.

I think Apple's biggest threat is simply that someone gets on their level when it comes to marketing.